Services

We design the system, then the surface.

Anchor In Orbit is a design studio for brands that need both gravity and lift — the strategic foundation that holds, and the creative expression that moves. We work in four directions, end to end.

Practices

Four practices. One operating logic.

Every engagement runs the same discipline — strategy first, system second, surface last. The deliverables change; the rigor doesn't.

01

Brand Systems

Identity, naming, and brand architecture for new ventures and rebrands.

What's included

  • Strategy and positioning
  • Naming and verbal identity
  • Logo and visual identity
  • Brand guidelines and rollout systems
  • Launch and handoff
Best for
Pre-launch ventures, rebrands, brand stretches
Engagement
6–12 weeks · Project-based

02

Web & E-commerce

Marketing sites, lead-gen systems, and e-commerce flagships built to convert.

What's included

  • Information architecture
  • Site design and prototype
  • Shopify or framework build
  • Conversion-tuned page systems
  • Launch and post-launch optimization
Best for
B2B SaaS sites, DTC storefronts, lead-gen funnels
Engagement
8–14 weeks · Project-based

03

Content & Creative Strategy

The editorial system underneath the brand — what to publish, why, and on what cadence.

What's included

  • Audience, voice, and pillar architecture
  • Post-type and channel system
  • Editorial calendar and cadence
  • Lead magnet and funnel design
  • Distribution playbook
Best for
Founders building a brand-led content engine
Engagement
4–8 weeks · Project-based

04

Apparel & Launch Lines

Brand-led apparel — from launch lines for new ventures to drops for established brands.

What's included

  • Line architecture and concept
  • Apparel design
  • Production and supply chain coordination
  • Launch storefront and campaign
  • Ongoing drop systems
Best for
Community-driven brands, performance apparel, brand merch
Engagement
8–16 weeks · Project-based

Process

Four phases. One system.

Every engagement runs the same operating logic. The deliverables change; the discipline doesn't.

01

Foundation

Strategy, audience, and the brief that everything else answers to.

2 weeks

02

Direction

Concepts, principles, and the creative bet.

2–3 weeks

03

System

Identity, site, content, or apparel — built to be reproducible.

4–10 weeks

04

Launch

Rollout, optimization, and the handoff so your team can run it.

2 weeks

Pricing

Project-based, not hourly.

Every engagement is scoped to a fixed price tied to the work, not the clock. We don't bill in six-minute increments — we deliver against milestones. Most engagements run between $15K and $120K depending on scope. We share a detailed estimate after a 30-minute discovery call.

Fit

We're a fit for:

  • B2B SaaS companies through their first or second rebrand
  • DTC brands building flagships, not catalog dumps
  • Founders launching apparel as a brand extension, not a side gig
  • Teams that want a system, not a deliverable

We're probably not a fit for:

  • $500 logo work
  • Hourly augmentation of an in-house team
  • Brands that need a vendor, not a partner

Start with a 30-minute call.

Tell us what you're working on. We'll tell you whether we're the right studio for it. If we're not, we'll point you to one that is.

Book a call →